How brand loyalty is affected by sustainability practices and its implications on market dynamics
Climate change vs consumer expectations Source: https://www.tehrantimes.com/news/475265/The-key-role-of-nature-based-solutions-in-adapting-to-climate Environmental degradation has recently become one of the most concerning challenges that humans face, due to pollution and emissions from manufacturers and factories deriving from the growing demand for consumerism. Therefore, customers advocate and place more emphasis on protecting the environment. This means that consumers will prioritize brands […]